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The latest insights and thought leadership from the Open Partners team.

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Industry newsMedia buyingVideo
Sky acquires ITV’s Media & Entertainment division: the implications for media buying and premium video

Matt is Open Partners’ Senior AV Partner, leading the AV division within the multimedia team and overseeing integrated campaign delivery across key channels. What’s changed? …

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Paid SocialTikTok
What’s next from TikTok? Key takeaways from TikTok’s latest Agency Immersion Workshop

As the digital landscape evolves, the path from product discovery to purchase is becoming increasingly complex. On social platforms like TikTok, the classic marketing funnel has shifted, turning into a fast-paced loop where entertainment and shopping blend together. Instead of searching for products intentionally, users stumble upon things unexpectedly through …

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Leadership TeamPeople
What makes Open Partners one of the best workplaces in the UK? A view from the Client Leadership team

In 2026, Open Partners has been recognised by both The Sunday Times and Great Place to Work as one of the best workplaces in the UK within the Marketing and Advertising sector. Below, Client Partner Bryony Clapperton shares her perspective on life at OP, along with a look into her role …

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All posts insights

Open Partners Wins Bronze for Digital Transformation at Campaign’s Agency of the Year Awards

April 7, 2026 Agency News
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Open Partners named one of the UK’s Best Workplaces™ 2026

March 13, 2026 Agency News
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Open Partners named in FT 1000 for second consecutive year

March 3, 2026 Agency News
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The search revolution: OpenAI, agentic commerce, and the next decade of discovery

February 12, 2026 AI
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Open Partners shortlisted for Campaign Agency of the Year in two categories

February 4, 2026 Agency News
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ChatGPT is launching paid ads. Here’s what every brand needs to know.

January 19, 2026 AI
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Open Partners listed on The Sunday Times Best Places to Work and Awarded Best Place to Work in Marketing and Advertising 2026 (M)

May 26, 2026 Agency News
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Google Marketing Live 2026: Our key takeaways

May 22, 2026 AI
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Open Partners Awarded Integrated Agency of the Year & Digital Agency of the Year at Prolific North Champions Awards

May 15, 2026 Agency News
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Open Partners Wins Bronze for Digital Transformation at Campaign’s Agency of the Year Awards

April 7, 2026 Agency News
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Open Partners named one of the UK’s Best Workplaces™ 2026

March 13, 2026 Agency News
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Open Partners named in FT 1000 for second consecutive year

March 3, 2026 Agency News
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« Previous 1 2 3 4 5 Next »
Agency News

Open Partners named one of the UK’s Best Workplaces™ 2026

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Agency News

Open Partners named in FT 1000 for second consecutive year

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AI

The search revolution: OpenAI, agentic commerce, and the next decade of discovery

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Agency News

Open Partners shortlisted for Campaign Agency of the Year in two categories

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AI

ChatGPT is launching paid ads. Here’s what every brand needs to know.

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Agency News

Join Open Partners at MAD//North: Official Sponsors of the Culture, Content & Creativity Stage

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Agency News

Former EssenceMediacom North COO joins Open Partners as Non-Executive Director

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AI

Recouping control in an OTA-dominated world: a guide for hotels

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AI

Winning the algorithm: How Hospitality brands stay discoverable in an AI-driven dining landscape

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top_lists

The UK’s leading AI marketing agencies: Why Open Partners tops the list

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